MUSTO
PRO: DIRECT SPORT
ON RUNNING
UNDER ARMOUR
HELLY HANSEN
STUBBLE & CO
SONY
SHARKNINJA
APPLE
GORE TEX
LAND ROVER
NIKE RUNNING
BURBERRY
MUSTO PRO: DIRECT SPORT ON RUNNING UNDER ARMOUR HELLY HANSEN STUBBLE & CO SONY SHARKNINJA APPLE GORE TEX LAND ROVER NIKE RUNNING BURBERRY
“Lewis is a highly accomplished and intuitive creative, his passion for his craft is evident in every frame. Lewis is particularly gifted with curating content, he consistently captures the pure “soul” and “essence” of a brand-effortlessly encapsulating the atmosphere and energy into compelling visual stories. Lewis understands that high-quality content isn’t just about the image, but the feeling it evokes. If you need a storyteller fanatical about detail, and knows that a picture truly is worth a thousand words, Lewis is the person you want behind the lens. I cannot recommend him highly enough, Lewis is a fantastic collaborator with an incredible eye for.”
Work that Moves. Content that Connects.
From global campaigns to social moments - a selection of work I contributed to during my time in agency and brand settings, spanning creative development and delivery.
All work was produced as part of wider teams alongside creative partners, clients, and collaborators.
Creating thumb-stopping content that connects brands with culture. From branded content, creator-led content and partnership collaborations.
be the problem
At OMD we launched with Under Armour a new football narrative across EMEA - one built for the players who thrive when the odds stack up and who reshape the sport by refusing to follow the script.
Partnering with an exceptional team at Uncommon Creative Studio, we crafted a fully integrated campaign rooted in culture, honesty, and relentless determination. From social-led storytelling and cinematic moments to striking outdoor takeovers and collaborations with emerging talent, every element was designed to feel raw, real, and impossible to ignore.
This wasn’t just a campaign line - it was a call to embrace friction. A reminder that in sport, as in life, real breakthroughs are forged in the moments that test you most.
Whatever it is, the way you tell your story online can make all the difference.
Creative Built for the Scroll, Designed to Stick.
Over 200 assets per month with a multi-market approach for SharkNinja
Starting a full content production model from the ground up with StrongWatch Productions. SharkNinja was tasked to build awareness of the products across EMEA markets and the Middle East. A multi-market approach to deliver localised content for different regions from one shoot
MORE PROJECTS TO BE UPLOADED SOON..
